explore
More than just numbers.
Everything you thought about a tax and accountancy firm, reimagined. Repositioning MBL as a growth advisor, one that provides more than traditional accounting and tax services.
Professional Services

The Challenge

MBL is a business and tax advisory firm headquartered in Altrincham. With a heritage rooted in traditional accountancy, it had evolved to offer a more comprehensive array of business services. It required a proposition, a brand update and people-led growth strategy to meet its growth objectives.

The Results

#1

Building clarity around the company’s vision, mission and values and articulating a new proposition, ‘Counting on our people’.

#2

Undertaking a brand re-fresh with a tone of voice aligned to the company proposition.

#3

A people strategy aligned behind the company’s vision, mission and values, ensuring delivery of the business plan.

#4

Go-to-market plan to reinvent the customer promise and service offering in the eyes of MBL’s customers.

More Case Studies

Hot off the press!
Submit your email address to get all the latest insights from Konductor

Konductor Insights
Innovation Gallery
The Innovation Gallery: Mike Newton
Posted by Katharine on 18 September 2020
Read more
Innovation Gallery
What does innovation mean to you?
Posted by Katharine on 14 September 2020
Read more
Much to say
The Little Book of Business Boosters
Posted by Konductor on 3 September 2020
Read more

Get in touch

Be it business consultancy or marketing strategy through to mentoring and the provision of interim management, the most important step is that first one and just getting in touch.
Any phone or email enquiry will be warmly received and could be the beginning of your business achieving in ways you didn’t think were possible.
0333 200 7089
cross