It is widely acknowledged that commercially successful M&A, financial and investor activities are achieved through a combination of business vision, good planning, proven practice, sound process and one other vital constituent; effective communication.
The real value of a properly planned and executed communications strategy is sometimes underestimated, yet good communication is the catalyst that can realise the full potential of a deal.
At the very time the company communication needs to be at its best it is often at its worst, with responsibility handed to those with inadequate experience.
When the right messaging is distributed at the right time, through the right channels, and to the right recipients, productivity is maintained (or improved); key staff remain committed; employee cynicism and anxiety is minimised; customers and suppliers stay on board; trade press, local papers and external stakeholders hear and disseminate what you have to say… and forecast commercials and ROI can become a reality.
For a more in depth look at our Financial Communications services, including some of the successes we have achieved for clients, we invite you to download our Financial Communications Services document.