Konductor has been brought in by London-based tech business Volta Data Centres to support business growth in 2020.
The North West-based firm is working with Volta’s inhouse team to define the marketing strategy for the year-ahead, supporting with both outbound and inbound sales, using content and PR to increase brand awareness, driving qualified leads for the firm.
Beginning with the Volta proposition and key messaging, the Konductor team has analysed marketing automation, content marketing and outbound sales as part of its remit, alongside PR.
Volta provides colocation services from its Central London location in Great Sutton Street, Farringdon.
“Working with a business such as Volta Data Centres is a testament to Konductor’s expertise in the technology sector, and its approach to working alongside its clients to build out activity that helps them achieve their sales and marketing goals,” said Konductor director Katharine McNamara.
“Alongisde Volta’s internal marketing and sales teams, we’ve been able to develop an agile and multi-channelled approach for 2020.”
"As Volta continues to deliver leading data centre provision for businesses who desire a Central London location, we are constantly evolving the way we interact with our clients and prospects and presenting our brand to our target market,” said Jon Arnold, Managing Director Volta Date Centres.